Advertising and Technology

Wednesday, October 1st, 2014

Using Tech with Advertising to Engage Your Customers

20 years ago no one could have predicted exactly what a social media platform such as Facebook, Twitter, or Pinterest could do for advertising. Better yet, that social media platforms would become the outlet of choice for most marketers. Technology and innovation shape the way we live more and more every day, and not just in our personal lives but also in the advertising market.

So many ways to market

Currently there are too many platforms to count, from which you can market your brand. The more popular ones we all know and then there are the more specialized platforms for hobbies, sports, music, and such. The key to growing your brand or company is knowing how to use these platforms to your advantage.

Engage your target

Engaging your customers today has been made so simple. Depending on your strategy the tools are out there. Mobile applications for shopping and ordering, social media, and customer rewards have made engaging customers a breeze. Because of how quickly you can access all this data will gather better data about consumer habits, helping with geotargeting and other location-based outreach. Protecting customers’ privacy, however, will continue to be a concern.

 

So give us a call at 615-454-5678 and let’s get your customer engagement needs taken care of, or email us at support@creative-clarity.com and tell us if your current site needs work. We’re here and ready to make your dreams, any size, become reality.